Monday, July 23, 2007

Interesting Web Environments

In this increasingly competitive commercial world we live in, it matters how you advertise yourself (your professional skills) or the products you are selling. Marketing matters. And these people do it wonderfully, online. User experience is the key word here. These are examples of people thinking out-of-the-box and presenting themselves or their products in a simple, yet excitingly imaginative way.

Let's start with one of favourite apparel brands, UNIQLO. I first got acquainted with them in Shanghai when I was there for a short trip. I ended up buying 7 T-shirts from the shop at Raffles City (the one in Shanghai, not Singapore) and they have since become my favourite place for interesting T-shirts. Click on "Uniqlo Explorer" and watch your web world turn into a colourful mosaic of their clothing selection. You can even select to view the products by categories and watch as the jumpers/shirts/dresses drift up dreamily.



Stephen Gates is a designer and a 2nd generation Creative Director. He maintains a regular blog on design and advertising related stuff while not slaving away at his next project. The site here is his online resume which is not too flashy, but yet demonstrated to prospective employers his proficiency in his trade.



Aaron Jasinski's portfolio of painting works and original music compositions just made me want to click my mouse button again and again. In fact, I was so intrigued with his music portfolio animation I kept hitting the relod button on my browser so that I could watch the coloured circles unfold again and again. There's just something extremely lyrical about them!



Finally, is this incredibly addictive site by the makers of affordable, practical and handsome looking furniture - IKEA. Everything just unfolds before your eyes. Enough said, go experience it for yourself. (Now is it just me of did I hear the Ikea box whisper, "Transform!")


No comments: